Marketing management : analysis, planning, and control /
by Kotler, Philip.
Material type:
BookPublisher: Englewood Cliffs, N.J. : Prentice-Hall, c1976Edition: 3d ed.Description: xi, 529 p. : ill. ; 23 cm.ISBN: 0135579597.Subject(s): Marketing -- Management
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Dhaka University Library General Stacks | Non Fiction | 658.8 KOM (Browse shelf) | Available | A156635 |
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| 658.8 KOM Marketing management : | 658.8 KOM Marketing management : | 658.8 KOM Marketing essentials / | 658.8 KOM Marketing management : | 658.8 KOM Marketing management / | 658.8 KOM Marketing management / | 658.8 KOP Principles of marketing / |
Includes bibliographical references and indexes.
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