Brand marketing : building winning brand strategies that deliver value and customer satisfaction /
by Weilbacher, william M.
Material type: BookPublisher: Lincolnwood, Ill. : NTC Business Books, c1993Description: xv, 210 p. : ill. ; 23 cm.ISBN: 0844234761.Subject(s): Branding (Marketing) | Brand choiceItem type | Current location | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Dhaka University Library General Stacks | Non Fiction | 658.827 WEB (Browse shelf) | Available | 401065 |
Includes bibliographical references and index.
There are no comments for this item.