Advertising and social change /
by Berman, Ronald.
Material type:
BookSeries: The Sage commtext series ; v. 8. Publisher: Beverly Hills : Sage Publications, c1981Description: 159 p. : 23 cm.ISBN: 0803917376; 0803917384 (pbk.).Subject(s): Advertising -- Social aspects -- United StatesOnline resources: Publisher description
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Dhaka University Library General Stacks | Non Fiction | 659.1042 BEA (Browse shelf) | 1 | Available | 330772 |
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| 659.101 WEP Promotional culture : | 659.10115 PAH The hidden persuaders / | 659.10115 SMM Motivation research and marketing management. | 659.1042 BEA Advertising and social change / | 659.1042 GOL Landscapes of capital : | 659.1042 ODA Advertising in modern and postmodern times | 659.1042 SOC Social communication in advertising / |
Includes index.
Bibliography: p. 151-154.
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