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Creative strategy in advertising /

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BookSeries: Wadsworth series in mass communication.Publisher: Belmont, Calif. : Wadsworth, c1985Edition: 2nd ed.Description: xvi, 304 p. : ill. ; 23 cm.ISBN: 0534038794 (pbk.).Subject(s): Advertising copy | Advertising layout and typography

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Item type	Current location	Collection	Call number	Status	Date due	Barcode
Books	Dhaka University Library General Stacks	Non Fiction	659.1322 JEC (Browse shelf)	Available		322851

Includes index.

Bibliography: p. 293-294.

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