Contemporary advertising /
by Bovée, Courtland L; Arens, William F.
Material type:
BookPublisher: Homewood, Ill. : R.D. Irwin, 1982Description: xxiv, 808 p. : ill. (some col.) ; 29 cm.ISBN: 0256027366.Subject(s): Advertising
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Dhaka University Library General Stacks | Non Fiction | 659.1 BOC (Browse shelf) | Available | 401006 | ||
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Dhaka University Library General Stacks | Non Fiction | 659.1 BOC (Browse shelf) | 3 | Available | 306437 | |
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Dhaka University Library General Stacks | Non Fiction | 659.1 BOC (Browse shelf) | 4 | Available | 306438 | |
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Books
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Dhaka University Library General Stacks | Non Fiction | 659.1 BOC (Browse shelf) | 5 | Available | 306439 |
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| 659.1 BOC Contemporary advertising / | 659.1 BOC Cases in advertising management / | 659.1 BOC Contemporary advertising / | 659.1 BOC Contemporary advertising / | 659.1 BOC Contemporary advertising / | 659.1 BOC Contemporary advertising / | 659.1 BOP Problems in advertising, |
Includes bibliographical references and indexes.
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