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Potential of using digital media for marketing mobile handsets to base of pyramid consumers in Bangladesh / [DBA Thesis]

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BookPublisher: Dhaka : University of Dhaka, 2023Description: xxiv, 230 p. in various pagings : ill (some col.), maps (col.) ; 30 cm.Subject(s): Digital media | Smartphones

Contents:

Thesis (DBA)--Department of Doctor of Business Administration, University of Dhaka, Session: 2018-19.

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Item type	Current location	Collection	Call number	Status	Notes	Date due	Barcode
Reference	Dhaka University Library Rare Collection	Reference	302.231 SIP (Browse shelf)	Not For Loan	Ins. of Business Adminis		522229

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	302.23 JAR The role of mass media in increasing the political awareness :	302.231 CHI Internet use in Bangladesh :	302.231 SHC Critical analysis of online social networking :	302.231 SIP Potential of using digital media for marketing mobile handsets to base of pyramid consumers in Bangladesh /	302.235 AKM Mobile phone and the social life of teeagers of Bangladesh /	302.235 AKM Mobile phone and the social life of teeagers of Bangladesh /	302.235 AKM Mobile phone and the social life of teeagers of Bangladesh /	Next

Bibliography: p. I - X

Thesis (DBA)--Department of Doctor of Business Administration, University of Dhaka, Session: 2018-19.

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