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41. Consumer behavior : concepts and strategies

by Berkman, Harold W; Gilson, Christopher C.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Encino, Calif. : Dickenson, c1978Availability: Items available for loan: Dhaka University Library [658.83 BEC] (14).

42. Consumer behavior

by Schiffman, Leon G; Kanuk, Leslie Lazar.

Edition: 9th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Pearson, 2007Availability: Items available for loan: Dhaka University Library [658.8342 SCC] (1).

43. Consumer behavior and culture : consequences for global marketing and advertising

by Mooij, Marieke K. de.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : Sage Publications, c2004Online Access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: Dhaka University Library [658.8342 MOC] (1).

44. Consumer behavior : concepts, applications and cases

by Raju, M. S.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Vikas, 2004Availability: Items available for loan: Dhaka University Library [658.8342 RAC] (2).

45. What's in it for me? : a marketer's guide to establishing an equal partnership with customers

by Woods, Robin.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : AMACOM, c1993Availability: Items available for loan: Dhaka University Library [658.8343 WOW] (1).

46. Consumer behaviour : a practical guide

by Foxall, G. R.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Routledge, c1980Availability: Items available for loan: Dhaka University Library [658.8342 FOC] (2).

47. From mind to market : reinventing the retail supply chain

by Blackwell, Roger D.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : HarperBusiness, c1997Online Access: Publisher description | Contributor biographical information Availability: Items available for loan: Dhaka University Library [658.87 BLF] (1).

48. Statistics for marketing and consumer research

by Mazzocchi, Mario.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Los Angeles : Sage, 2008Online Access: Table of contents only Availability: Items available for loan: Dhaka University Library [658.834 MAS] (1).

49. Advertising and marketing to the new majority

by Baker-Woods, Gail.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Belmont, Calif. : Wadsworth, c1995Availability: Items available for loan: Dhaka University Library [658.83408 WOA] (1).

50. 50 ways to close a sale (and keep the customer for life)

by Michaelson, Gerald A.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : W. Morrow, c1994Availability: Items available for loan: Dhaka University Library [658.85 MIF] (1).

51. Consumer behavior

by Mowen, John C.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Englewood Cliffs, N.J. : Prentice-Hall, c1995Availability: Items available for loan: Dhaka University Library [658.83 MOC] (2).

52. The mechanical bride : folklore of industrial man

by McLuhan, Marshall.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Vanguard Press, 1951Availability: Items available for loan: Dhaka University Library [659.1973 MCM] (1).

53. Effective advertising : understanding when, how, and why advertising works

by Tellis, Gerard J.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Response Books, c2004Availability: Items available for loan: Dhaka University Library [659.1 TEE] (7).

54. Mother is a country: a popular fantasy

by Perutz, Kathrin.

Material type: book Book; Format: print ; Literary form: fiction Publisher: London: Heinemann, 1964Availability: Items available for loan: Dhaka University Library [823 PEM] (1).

55. Behavioral and management science in marketing

by Davis, Harry L; Silk, Alvin J; Cook, Victor J. -- Institute of Management Sciences. College on Marketing

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Wiley, 1979Availability: Items available for loan: Dhaka University Library [658.8 DAB] (1).

56. Report of the household income & expenditure survey

by -- Bangladesh. Parisaṃkhyāna Byuro

Material type: serial Continuing Resource; Format: print Publisher: Dhaka : Bangladesh Bureau of Statistics, Planning Division, Ministry of Planning, Govt. of the People's Republic of Bangladesh Other title: Preliminary report of the household income & expenditure survey.Availability: Items available for loan: Dhaka University Library [336.24 BAR] (1).

57. The nine American lifestyles : who we are and where we're going

by Mitchell, Arnold.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Macmillan, c1983Availability: Items available for reference: Dhaka University Library [303.372 MIT] (1 ).

58. You can't lose if the customer wins : ten steps to growth & profit

by Nykiel, Ronald A.

Edition: Berkley ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Berkley Books, c1990Availability: Items available for reference: Dhaka University Library [658.812 NYY] (1 ).

59. India

by Silverstein, Michael J.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Harvard Business Review Press, c2012Other title: Ten trillion dollar prize.Availability: Items available for reference: Dhaka University Library [954 WOI] (1 ).

60. Business analytics for Sales and Marketing Managers : How to Compete in the Information Age / [electronic resource]

by Laursen, Gert H. N.

Material type: book Book; Format: available online remote; Literary form: not fiction Publisher: Hoboken, N.Y. : John Wiley & Sons, [2011], ©2011Online Access: Wiley Online Library Availability: No items available

Last Updated on September 15, 2019
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