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701. Consumer behaviour : a practical guide

by Foxall, G. R.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Routledge, c1980Availability: Items available for loan: Dhaka University Library [658.8342 FOC] (2).

702. Consumer behavior

by Schiffman, Leon G; Kanuk, Leslie Lazar; Wisenblit, Joseph.

Edition: 10th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Upper Saddle River, N.J. : Pearson Education/Prentice Hall, c2010Availability: Items available for loan: Dhaka University Library [658.8342 SCC] (2).

703. Contemporary retailing

by Bolen, William H.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Englewood Cliffs, N.J. : Prentice-Hall, c1978Availability: Items available for loan: Dhaka University Library [658.87 BOC] (8).

704. Improving your measurement of customer satisfaction : a guide to creating,conducting analyzing and reporting customer satisfaction measurement programs

by Vavra, Terry.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Wheeler Publishing, 1998Availability: Items available for loan: Dhaka University Library [658.834 VAI] (3).

705. International marketing research

by Craig, C. Samuel; Douglas, Susan P.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Chichester [England] ; New York, NY : Wiley, c2000Online Access: Publisher description | Table of Contents only | Contributor biographical information Availability: Items available for loan: Dhaka University Library [658.848 KUI] (4).

706. The meaning and sources of marketing theory

by Halbert, Michael.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, 1965Availability: Items available for loan: Dhaka University Library [658.83 HAM] (1).

707. Marketing research

by Kress, George.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Reston, Va. : Reston Pub. Co., c1982Availability: Items available for loan: Dhaka University Library [658.83 KRM] (1).

708. Market research : a guide to planning, methodology & evaluation

by Hague, Paul N.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: London ; Milford, CT : Kogan Page, 2002Online Access: Contributor biographical information | Publisher description Availability: Items available for loan: Dhaka University Library [658.83 HAM] (1).

709. Marketing systems : an introductory analysis

by Fisk, George.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Harper & Row, 1967Availability: Items available for loan: Dhaka University Library [658.8 FIM] (2).

710. Distribution channel strategy for export marketing : the case of Hong Kong firms

by Chan, Tsang-sing.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Ann Arbor, Mich. : UMI Research Press, c1984Availability: Items available for loan: Dhaka University Library [658.848095125 CHD] (1).

711. Marketing research and management

by Irvine, Alexander George.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Lond. : Macdonald & Evans, 1954Availability: Items available for loan: Dhaka University Library [658.83 IRM] (1).

712. Basic marketing research : integration of social media

by Malhotra, Naresh K.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Pearson, c2012Availability: Items available for loan: Dhaka University Library [658.83 MAB] (1).

713. From mind to market : reinventing the retail supply chain

by Blackwell, Roger D.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : HarperBusiness, c1997Online Access: Publisher description | Contributor biographical information Availability: Items available for loan: Dhaka University Library [658.87 BLF] (1).

714. Marketing channels

by Boone, L. E; Johnson, J. C.

Edition: 2nd edi. Material type: book Book; Format: print ; Literary form: not fiction Publisher: Oklahema : Tulsa, 1977Availability: Items available for loan: Dhaka University Library [658.84 BOM] (5).

715. International marketing strategies : how to build international market share

by Wiklund, Erik.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c1987Availability: Items available for loan: Dhaka University Library [658.848 WII] (2).

716. Measuring and managing customer satisfaction : going for the gold

by Kessler, Sheila.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Wheeler Publishing, 1996Availability: Items available for loan: Dhaka University Library [658.834 KEM] (3).

717. International marketing

by Srinivasan, R.

Edition: East. Eco.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Prentice - Hall, 2002Availability: Items available for loan: Dhaka University Library [658.848 SRI] (1).

718. International marketing

by Srinivasan, R.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Prentice - Hall, 2010Availability: Items available for loan: Dhaka University Library [658.848 SRI] (2).

719. Relationships and networks in international markets

by Gemünden, Hans Georg; Ritter, Thomas; Walter, Achim.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Pergamon, 1997Availability: Items available for loan: Dhaka University Library [658.848 REL] (1).

720. International marketing strategy : analysis, development, and implementation

by Phillips, Chris; Doole, Isobel; Lowe, Robin.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Routledge, 1994Availability: Items available for loan: Dhaka University Library [658.848 PHI] (2).

Last Updated on September 15, 2019
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