Do you make these mistakes in English? : the story of Sherwin Cody's famous language school / [electronic resource]
by Battistella, Edwin L.
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BookPublisher: Oxford : Oxford University Press, 2008Description: 1 online resource (x, 214 p.) : ill.ISBN: 9780199867356 (ebook) :.Subject(s): Cody, Sherwin, 1868-1959 | English teachers -- United States -- Biography | Businesspeople -- United States -- Biography | Language and culture -- United States -- History -- 20th century | Correspondence schools and courses -- History -- 20th century | English language -- Rhetoric -- Study and teachingOnline resources: Oxford scholarship online Summary: Linguist Edwin Battistella tells the story of Sherwin Cody and his famous English course, situating both the man and the course in early-20th century cultural history. The author shows how Cody became a grammatical entrepreneur and mass-marketer whose ads asked 'Is Good English Worth 25 Cents to You?'.
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Includes bibliographical references and index.
Linguist Edwin Battistella tells the story of Sherwin Cody and his famous English course, situating both the man and the course in early-20th century cultural history. The author shows how Cody became a grammatical entrepreneur and mass-marketer whose ads asked 'Is Good English Worth 25 Cents to You?'.
Description based on print version record.
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