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1. Promotional strategy : managing the marketing communications process

by Engel, James F; Warshaw, Martin R; Kinnear, Thomas C.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R.D. Irwin, 1983Availability: Items available for loan: Dhaka University Library [658.8 ENP] (2).

2. Promotional strategy : managing the marketing communications process

by Engel, James F; Warshaw, Martin R; Kinnear, Thomas C.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R.D. Irwin, 1983Availability: Items available for loan: Dhaka University Library [658.8 ENP] (3).

3. Consumer behavior

by Engel, James F; Blackwell, Roger D; Kollat, David T.

Edition: 3d ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Hinsdale, Ill. : Dryden, c1978Availability: Items available for loan: Dhaka University Library [658.8342 ENC] (2).

Last Updated on September 15, 2019
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