Startup CEO : a field guide to scaling up your business / [electronic resource]
by Blumberg, Matt; Hindi, Hanny.
Material type: BookSeries: Startup revolution series: Publisher: Hoboken, N.J. : Wiley, 2013Description: 1 online resource (xxiv, 374 pages).ISBN: 9781118683279; 1118683277; 9781118683194; 1118683196.Subject(s): New business enterprises -- Management | Corporate governance | BUSINESS & ECONOMICS -- Industrial Management | BUSINESS & ECONOMICS -- Management | BUSINESS & ECONOMICS -- Management Science | BUSINESS & ECONOMICS -- Organizational Behavior | New business enterprises -- Management | Electronic booksOnline resources: Wiley Online LibraryIncludes bibliographical references and index.
pt. 1. Storytelling -- pt. 2. Building the company's human capital -- pt. 3. Execution -- pt. 4. Building and leading a board of directors -- pt. 5. Managing yourself so you can manage others.
A definitive book for any CEO-first time or otherwise-of a high-growth company While big company CEOs are usually groomed for the job for years, startup CEOs aren't-and they're often young and relatively inexperienced in business in general. Author Matt Blumberg, a technology and marketing entrepreneur, knows this all too well. Back in 1999, he started a company called Return Path, which later became the driving force behind the creation of his blog, OnlyOnce-because ""you're only a first time CEO once."" Now, more than a decade later, he's written Startup CEO. As the fif.
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