Convert! : designing Web sites to increase traffic and conversion / [electronic resource]
by Hunt, Ben (Ben R.).
Material type:
BookPublisher: Indianapolis, Ind. : Wiley Pub., 2011Description: 1 online resource (xxiii, 288 pages) : illustrations.ISBN: 9781118036921; 1118036921; 9781118255827; 1118255828; 9781118036938; 111803693X; 9781118036945; 1118036948.Subject(s): Web sites -- Design | Web sites -- Marketing | Internet marketing | Internet advertising | Electronic commerce | Electronic commerce | Internet advertising | Internet marketing | Web sites -- Design | Web sites -- Marketing | Web sites -- Design | Web sites -- Evaluation | Web sites -- Testing | Electronic books | Electronic booksOnline resources: Wiley Online Library
Contents:
Summary: Provides advice on Web site design and Internet marketing to increase traffic and improve the site's conversion rate.
pt. 1. Designing for traffic -- pt. 2. Designing for conversion.
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Includes index.
pt. 1. Designing for traffic -- pt. 2. Designing for conversion.
Provides advice on Web site design and Internet marketing to increase traffic and improve the site's conversion rate.
Print version record.
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