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1. Marketing research : methodological foundations

by Churchill, Gilbert A; Iacobucci, Dawn.

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Australia : Thomson, c2002Online Access: Table of contents only | Publisher description | Contributor biographical information Availability: Items available for loan: Dhaka University Library [658.8 CHM] (1).

2. Handbook of services marketing & management

by Swartz, Teresa A; Iacobucci, Dawn.

Material type: book Book; Format: print Publisher: Thousand Oaks : Sage Publications, c2000Other title: Handbook of services marketing and management.Online Access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: Dhaka University Library [658.8 HAN] (1).

3. Marketing research : methodological foundations

by Churchill, Gilbert A; Iacobucci, Dawn.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Australia : Thomson, 1976Availability: Items available for reference: Dhaka University Library [658.8 CHM] (1 ).

Last Updated on September 15, 2019
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