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Marketing research in action /

by Kent, Raymond A.
Material type: materialTypeLabelBookPublisher: London ; New York : Routledge, 1993Description: xv, 367 p. : ill. ; 25 cm.ISBN: 0415067596; 041506760X (pbk.).Subject(s): Marketing research | Marketing research -- Great Britain
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Books Books Dhaka University Library
General Stacks 		Non Fiction 658.83 KEM (Browse shelf) Available 356724

Includes bibliographical references (p. [352]-354) and index.

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Last Updated on September 15, 2019
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