The Great writings in marketing : selected readings together with the authors' own retrospective commentaries /
by Thompson, Howard Arthur.
Material type:
BookSeries: The PennWell marketing and management series. Publisher: Tulsa, Okla. : PennWell Pub. Co., c1981Edition: 2d ed.Description: xiii, 682 p. : ill. ; 23 cm.ISBN: 0878141464 :.Subject(s): Marketing
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 THG (Browse shelf) | 1 | Available | 320895 |
Includes bibliographical references and indexes.
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