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1. Strategic marketing

by Cravens, David W.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Irwin/McGraw-Hill, c2000Availability: Items available for loan: Dhaka University Library [658.802 CRS] (1).

2. Strategic marketing management cases

by Cravens, David W; Lamb, Charles W; Crittenden, Victoria Lynn.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Irwin/McGraw-Hill, 1999Availability: Items available for loan: Dhaka University Library [658.802 CRS] (1).

Last Updated on September 15, 2019
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