000 01156cam a2200349 i 4500
001 18203628
003 BD-DhUL
005 20161222181037.0
008 140627s2016 maua 001 0 eng
010 _a 2014023870
020 _a9781292092621
040 _aDLC
_beng
_cDLC
_erda
_dDLC
_dBD-DhUL
042 _apcc
050 0 0 _aHF5415.13
_b.K64 2016
082 0 0 _a658.8
_bKOM
_223
100 1 _aKotler, Philip.
245 1 0 _aMarketing management /
_cPhilip Kotler and Kevin Lane Keller
250 _a14th, Global
264 1 _aBoston :
_bPearson,
_c2016
300 _a714 p. in various pagings :
_bcol. ill. ;
_c28 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
365 _b59.99
_cGBP
504 _aGlossary: p. G.1-G.10 Includes bibliographical references and index
650 0 _aMarketing
650 0 _aManagement.
700 1 _aKeller, Kevin Lane,
_d1956-
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
955 _brm15 2014-06-27
_irm15 2014-06-27 (telework)
_arm15 2014-06-27 to Dewey
_axn11 2015-01-30 1 copy rec'd., to CIP ver.
999 _c104576
_d104576