000 | 01156cam a2200349 i 4500 | ||
---|---|---|---|
001 | 18203628 | ||
003 | BD-DhUL | ||
005 | 20161222181037.0 | ||
008 | 140627s2016 maua 001 0 eng | ||
010 | _a 2014023870 | ||
020 | _a9781292092621 | ||
040 |
_aDLC _beng _cDLC _erda _dDLC _dBD-DhUL |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415.13 _b.K64 2016 |
082 | 0 | 0 |
_a658.8 _bKOM _223 |
100 | 1 | _aKotler, Philip. | |
245 | 1 | 0 |
_aMarketing management / _cPhilip Kotler and Kevin Lane Keller |
250 | _a14th, Global | ||
264 | 1 |
_aBoston : _bPearson, _c2016 |
|
300 |
_a714 p. in various pagings : _bcol. ill. ; _c28 cm. |
||
336 |
_atext _btxt _2rdacontent |
||
337 |
_aunmediated _bn _2rdamedia |
||
338 |
_avolume _bnc _2rdacarrier |
||
365 |
_b59.99 _cGBP |
||
504 | _aGlossary: p. G.1-G.10 Includes bibliographical references and index | ||
650 | 0 | _aMarketing | |
650 | 0 | _aManagement. | |
700 | 1 |
_aKeller, Kevin Lane, _d1956- |
|
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2ddc _cBK |
||
955 |
_brm15 2014-06-27 _irm15 2014-06-27 (telework) _arm15 2014-06-27 to Dewey _axn11 2015-01-30 1 copy rec'd., to CIP ver. |
||
999 |
_c104576 _d104576 |