000 01817cam a2200337 a 4500
001 15324997
003 BD-DhUL
005 20161212130806.0
008 080611s2009 njua b 001 0 eng
010 _a 2008025903
020 _a9780136033240
020 _a0136033245
035 _a(OCoLC)ocn209665293
040 _aDLC
_cDLC
_dBTCTA
_dBAKER
_dYDXCP
_dC#P
_dBWX
_dDLC
_dBD-DhUL
082 _a621.382
_bELE
100 1 _aTurban, Efraim.
240 1 0 _aIntroduction to e-commerce
245 1 0 _aIntroduction to electronic commerce /
_cEfraim Turban, David King, Judy Lang ; with contributions by Linda Lai ... [et al.].
250 _a2nd ed.
260 _aUpper Saddle River, NJ :
_bPrentice Hall,
_cc2009.
300 _axliii, 578 p. :
_bcol. ill. ;
_c26 cm.
365 _aIRS
_b599.00
500 _aPrev. ed. published under title: Introduction to e-commerce.
504 _aIncludes bibliographical references (p. 521-544) and index.
505 0 _aOverview of electronic commerce -- E-marketplaces : structures and mechanisms -- Retailing in electronic commerce : products and services -- Online consumer behavior, market research, and advertisement -- B2B e-commerce -- E-supply chains, collaborative commerce, and corporate portals -- Innovative EC systems : from e-government and e-learning to consumer-to-consumer commerce -- Social networks and industry disruptors in the Web 2.0 environment -- Mobile computing and commerce -- E-commerce security -- Electronic payment systems, order fulfillment, and other services -- E-commerce strategy, justification, and global implementation.
650 0 _aElectronic commerce.
700 1 _aKing, David R.
700 1 _aLang, Judy,
_d1950-
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/ecip0820/2008025903.html
942 _2ddc
_cBK
999 _c134428
_d134428