000 00779mam a22002651 4500
001 1512265
003 BD-DhUL
005 20161220181026.0
008 691210s1970 nyua b 001 0 eng
010 _a 70085163
015 _aGB70-18213
020 _a0070341974
040 _aDLC
_cDLC
_dUKM
_dBD-DhUL
082 _a658.312
_bKEP
100 1 _aKernan, Jerome B.
245 1 0 _aPromotion :
_ban introductory analysis /
_cJerome B. Kernan, William P. Dommermuth and Montrose S. Sommers.
260 _aNew York :
_bMcGraw-Hill,
_c1970.
300 _axvi, 367 p. ;
_c23 cm.
500 _aincludes index.
650 0 _aSales promotion.
700 1 _aDommermuth, William P.,
_eauthor.
700 1 _aSommers, Montrose S.,
_eauthor.
900 _aAUTH
942 _2ddc
_cBK
999 _c139229
_d139229