000 01295cam a22003134a 4500
001 12540163
003 BD-DhUL
005 20161221123355.0
008 010920s2002 nyu b 001 0 eng
010 _a 2001046819
020 _a047140179X (cloth : alk. paper)
040 _aDLC
_cDLC
_dDLC
_dBD-DhUL
042 _apcc
050 0 0 _aGT3405
_b.H69 2002
082 0 0 _a658.456
_bHOE
100 1 _aHoyle, Leonard H.
245 1 0 _aEvent marketing :
_bhow to successfully promote events, festivals, conventions, and expositions /
_cLeonard H. Hoyle.
260 _aNew York :
_bJ. Wiley,
_cc2002.
300 _axxiv, 224 p. ;
_c25 cm.
440 4 _aThe Wiley event management series
504 _aIncludes bibliographical references (p. 209-215) and index.
650 0 _aSpecial events
_xMarketing.
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/bios/wiley044/2001046819.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/wiley037/2001046819.html
856 4 1 _3Table of contents
_uhttp://www.loc.gov/catdir/toc/wiley021/2001046819.html
906 _a7
_bcbc
_corignew
_d1
_eocip
_f20
_gy-gencatlg
942 _2ddc
_cBK
955 _apc24 2001-09-20 to SSCD
_csf02 2001-09-24
_aaa20 2001-09-26
_aps16 2002-06-06 bk rec'd, to CIP ver.
999 _c139718
_d139718