000 00885nam a2200277 i 4500
001 818127
003 BD-DhUL
005 20161221155206.0
008 770714s1972 ilua b 001 0 eng
010 _a 76028885
020 _a0256018383
040 _aDLC
_cDLC
_dDLC
_dBD-DhUL
050 0 0 _aHF5415.2
_b.B65 1977
082 0 0 _a658.83
_bBOM
100 1 _aBoyd, Harper W.
245 1 0 _aMarketing research :
_btext and cases /
_cHarper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch.
250 _a3rd ed.
260 _aHomewood, Ill. :
_bR. D. Irwin,
_c1972.
300 _axii, 813 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing research.
700 1 _aWestfall, Ralph L.
_ejoint author.
700 1 _aStasch, Stanley F.
_ejoint author.
906 _a7
_bcbc
_corignew
_d2
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK
999 _c140069
_d140069