000 00864cam a2200277 i 4500
001 1302914
003 BD-DhUL
005 20161221163140.0
008 770411s1978 nyua 001 0 eng
010 _a 77006434
020 _a0070079234
040 _aDLC
_cDLC
_dBD-DhUL
050 0 0 _aHF5415.13
_b.B7 1978
082 0 0 _a658.8
_bBRM
100 1 _aBritt, Steuart Henderson,
_d1907-
_ecomp.
245 1 0 _aMarketing management and administrative action /
_c Steuart Henderson Britt, Harper W. Boyd, Jr.
250 _a4th ed.
260 _aNew York :
_bMcGraw-Hill,
_cc1978.
300 _axi, 466 p. :
_bill. ;
_c24 cm.
490 0 _aMcGraw-Hill series in marketing
500 _aIncludes index.
650 0 _aMarketing
_xManagement.
700 1 _aBoyd, Harper W.,
_ejoint comp.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK
999 _c140142
_d140142