000 00764cam a2200253 a 4500
001 4735258
003 BD-DhUL
005 20161221164256.0
008 840821s1985 iluaf b 001 0 eng
010 _a 84082022
020 _a0256028435
040 _aDLC
_cDLC
_dDLC
_dBD-DhUL
082 0 0 _a658.8
_bBUM
100 1 _aBusch, Paul S.
245 1 0 _aMarketing :
_bstrategic foundations /
_cPaul S. Busch and Michael J. Houston.
260 _aHomewood, Ill. :
_bR.D. Irwin,
_c1985.
300 _axxii, 881 :
_bill. ;
_c24 cm.
440 4 _aThe Irwin series in marketing
504 _aIncludes bibliographies and indexes.
650 0 _aMarketing.
700 1 _aHouston, Michael J.
906 _a7
_bcbc
_corignew
_d2
_eopcn
_f19
_gy-gencatlg
942 _2ddc
_cBK
999 _c140167
_d140167