| 000 | 00883pam a2200277 4500 | ||
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| 001 | 3132770 | ||
| 003 | BD-DhUL | ||
| 005 | 20161221184644.0 | ||
| 008 | 720919s1973 njua b 000 0 eng | ||
| 010 | _a 72008816 | ||
| 020 | _a0133412067 | ||
| 040 |
_aDLC _cBD-DhUL _dDLC |
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| 050 | 0 | 0 |
_aHF5415 _b.C793 |
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_a658.8 _bCUF |
| 100 | 1 | _aCundiff, Edward W. | |
| 245 | 1 | 0 |
_aFundamentals of modern marketing _c[by] Edward W. Cundiff, Richard R. Still [and] Norman A. P. Govoni. |
| 260 |
_aEnglewood Cliffs, N.J., _bPrentice-Hall _c[1973] |
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| 300 |
_axii, 419 p. _billus. _c25 cm. |
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| 350 | _a$10.95 | ||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aStill, Richard Ralph, _d1921- _ejoint author. |
|
| 700 | 1 |
_aGovoni, Norman A. P., _ejoint author. |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
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| 942 |
_2ddc _cBK |
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_c140404 _d140404 |
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