000 | 00702cam a2200241 i 4500 | ||
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001 | 3652989 | ||
003 | BD-DhUL | ||
005 | 20161221190232.0 | ||
008 | 761013s1977 maua b 001 0 eng | ||
010 | _a 76039910 | ||
020 | _a0205057152 | ||
040 |
_aDLC _cDLC _dDLC _dBD-DhUL |
||
082 | 0 | 0 |
_a658.8 _bENM |
100 | 1 | _aEnis, Ben M. | |
245 | 1 | 0 |
_aMarketing classics : _ba selection of influential articles / _cBen M. Enis, Keith K. Cox. |
250 | _a3d ed. | ||
260 |
_aBoston : _bAllyn and Bacon, _cc1977. |
||
300 |
_axvii, 461 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing. | |
700 | 1 | _aCox, Keith Kohn. | |
942 |
_2ddc _cBK |
||
999 |
_c140424 _d140424 |