000 00753nam a2200253 a 4500
001 1898436
003 BD-DhUL
005 20161221190717.0
008 840608s1985 ohuaf b 001 0 eng
010 _a 84061299
020 _a0675203465
040 _aDLC
_cDLC
_dDLC
_dBD-DhUL
082 0 0 _a658.575
_219
_bKIP
100 1 _aKincaid, William M.
245 1 0 _aPromotion--products, services, and ideas /
_cWilliam M. Kincaid, Jr.
250 _a2nd ed.
260 _aColumbus :
_bC.E. Merrill,
_cc1985.
300 _ax, 403 p., [9] p. of plates :
_bill. (some col.) ;
_c25 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aSales promotion.
650 0 _aMarketing.
650 0 _aAdvertising.
942 _2ddc
_cBK
999 _c140429
_d140429