| 000 | 00978cam a2200289 a 4500 | ||
|---|---|---|---|
| 001 | 13500243 | ||
| 003 | BD-DhUL | ||
| 005 | 20161221194307.0 | ||
| 008 | 040224s2002 enka b 001 0 eng | ||
| 010 | _a 2004269767 | ||
| 020 | _a0273646621 (pbk.) | ||
| 040 |
_aDLC _cDLC _dBD-DhUL |
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| 050 | 0 | 0 |
_aHF5415 _b.K6314 2002 |
| 082 | 0 | 4 |
_a658.8 _bCLP |
| 100 | 1 | _a Clark, Fred E. | |
| 245 | 1 | 0 |
_aPrinciples of marketing / _cFred E. Clark |
| 250 | _a3rd ed. | ||
| 260 |
_aNew York : _bPrentice Hall, _c1946. |
||
| 300 |
_a xx, 828p. : _b ill., charts, diagrs., tabs. ; _c22 cm. |
||
| 500 | _aEdition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 7th ed., c1996. | ||
| 500 | _a"The European edition ... offers significant changes"--Pref. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aKotler, Philip. | |
| 700 | 1 |
_aKotler, Philip. _tPrinciples of marketing. |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c140469 _d140469 |
||