000 00670nam a22002297a 4500
003 BD-DhUL
005 20161222121659.0
008 161222s2011 ii a|||| |||| 001 0 eng d
020 _a9780070700994
020 _a0070700990
040 _aBD-DhUL
_cBD-DhUL
082 _a658.8
_bZES
100 1 _aZeithaml, Valarie A.
245 1 0 _aServices marketing :
_bintegrating customer focus across the firm /
_cValarie A. Zeithaml...[et. al.].
250 _a5th ed.
260 _aNew Delhi :
_bMcGraw-Hill,
_c2011.
300 _axxviii, 708 p. :
_b ill. ;
_c28 cm.
500 _aincludes index.
650 4 _aMarketing.
700 1 _aBitner, Mary Jo
942 _2ddc
_cBK
999 _c140681
_d140681