000 00625cam a2200205 a 4500
001 652925
003 BD-DhUL
005 20161222135956.0
008 940713s1994 nyuaf 000 0 eng
020 _a0814779654
040 _aDLC
_cDLC
_dDLC
_dBD-DhUL
082 0 0 _a658.827
_bBRA
245 0 0 _aBrand power /
_cedited by Paul Stobart.
260 _aWashington Square, N.Y. :
_bNew York University Press,
_cc1994.
300 _axvi, 255 p., [24] p. of plates :
_bill. (some col.) ;
_c25 cm.
650 0 0 _aAdvertising
_xBrand name products.
650 0 0 _aBranding (Marketing)
700 1 _aStobart, Paul.
942 _2ddc
_cBK
999 _c140742
_d140742