000 | 00851nam a22002655a 4500 | ||
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001 | 154918 | ||
003 | BD-DhUL | ||
005 | 20161222144045.0 | ||
008 | 971007s1997 enk 001 0 eng d | ||
010 | _a 98115315 | ||
020 | _a075062244X (pbk.) | ||
040 |
_aUkNcU _cUkNcU _dDLC _dBD-DhUL |
||
082 |
_a658.802 _bWIS |
||
100 | 1 |
_aWilson, R. M. S. _q(Richard Malcolm Sano) |
|
245 | 1 | 0 |
_aStrategic marketing management : _bplanning, implementation, and control / _cRichard M.S. Wilson and Colin Gilligan. |
250 | _a2nd ed. | ||
260 |
_aOxford, England : _bButterworth-Heinemann, _c1997. |
||
300 |
_axx, 827 p. : _bill. ; _c29 cm. |
||
490 | 1 | _aThe Marketing series | |
500 | _aincludes index. | ||
650 | 0 |
_aMarketing _xManagement. |
|
700 | 1 | _aGilligan, Colin. | |
830 | 0 | _aMarketing series (London, England) | |
942 |
_2ddc _cBK |
||
999 |
_c140793 _d140793 |