000 00783cam a2200229 a 4500
001 1035548
003 BD-DhUL
005 20161222150207.0
008 890811s1989 ilua b 001 0 eng
020 _a1557380821
040 _aDLC
_cDLC
_dDLC
_dBD-DhUL
082 0 0 _a658.802
_bMEM
100 1 _aMenchin, Robert S.
245 1 4 _aThe mature market :
_ba strategic marketing guide to America's fastest growing population segment /
_cRobert S. Menchin.
260 _aChicago, Ill. :
_bProbus Pub.,
_cc1989.
300 _axvi, 265 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_zUnited States
_xManagement.
650 0 _aOlder consumers
_zUnited States.
650 0 _aConsumer behavior
_zUnited States.
942 _2ddc
_cBK
999 _c140826
_d140826