000 00835nam a2200277 a 4500
001 1408635
003 BD-DhUL
005 20161222153412.0
008 830715s1984 ilua b 001 0 eng
010 _a 83081774
020 _a0256030219
040 _aDLC
_cDLC
_dDLC
_dBD-DhUL
050 0 0 _aHF5438.25
_b.P42 1984
082 0 0 _a658.8
_219
_bPES
100 1 _aPederson, Carlton A.
245 1 0 _aSelling, principles and methods /
_cCarlton A. Pederson, Milburn D. Wright, Barton A. Weitz.
250 _a8th ed.
260 _aHomewood, Ill. :
_bIrwin,
_c1984.
300 _axviii, 564 p. :
_bill. (some col.) ;
_c24 cm.
490 _aThe Irwin series in marketing
504 _aIncludes bibliographies and indexes.
650 0 _aSelling.
700 1 _aWright, Milburn D.
700 1 _aWeitz, Barton A.
942 _2ddc
_cBK
999 _c140887
_d140887