000 01203cam a2200301 a 4500
001 701773
003 BD-DhUL
005 20161222155253.0
008 951020s1995 ilua b 001 0 eng d
010 _a 96195518
020 _a1557385394
035 _a(OCoLC)33338659
040 _aMiYEM
_cBD-DhUL
_dIU
_dDLC
042 _alccopycat
082 0 0 _a658.8
_221
_bRAN
100 1 _aRao, Vithala R.
245 1 4 _aThe new science of marketing :
_bstate-of-the-art tools for anticipating and tracking the market forces that will shape your company's future /
_cVithala R. Rao, Joel H. Steckel.
246 3 _aState-of-the-art tools for anticipating and tracking the market forces that will shape your company's future
260 _aChicago :
_bIrwin Professional Pub.,
_cc1995.
300 _axi, 350 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing.
700 1 _aSteckel, Joel H.
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/mh022/96195518.html
906 _a7
_bcbc
_ccopycat
_d2
_encip
_f19
_gy-gencatlg
942 _2ddc
_cBK
955 _apb20 09-16-96 to cat.; desc/subj se42;se01 10-15-96; se05 10-25-96
999 _c140911
_d140911