| 000 | 00717cam a2200241 i 4500 | ||
|---|---|---|---|
| 001 | 1732871 | ||
| 003 | BD-DhUL | ||
| 005 | 20170808133957.0 | ||
| 008 | 741003s1969 nyua b 001 0 eng | ||
| 010 | _a 74010309 | ||
| 040 |
_aDLC _cBD-DhUL _dDLC |
||
| 050 | 0 | 0 |
_aHF5415 _b.W428 1975 |
| 082 | 0 | 0 |
_a658.8 _bWEM |
| 100 | 1 |
_aWesting, J. Howard _q(John Howard), _d1911- _eed. |
|
| 245 | 1 | 0 |
_aModern marketing thought / _cJ. Howard Westing, Gerald Albaum. |
| 250 | _a2nd ed. | ||
| 260 |
_aNew York : _bMacmillan, _c1969. |
||
| 300 |
_ax, 533 p. ; _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aAlbaum, Gerald, _ejoint ed. |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c140940 _d140940 |
||