000 00792cam a22002654a 4500
001 12296132
003 BD-DhUL
005 20161222162026.0
008 010201s2002 njua b 001 0 eng
010 _a 2001021949
020 _a8120322215
040 _aDLC
_cDLC
_dDLC
_dBD-DhUL
042 _apcc
050 0 0 _aHF5415.3
_b.K298 2002
082 0 0 _a658.8342
_2
_bKAC
100 1 _aKardes, Frank R.
245 1 0 _aConsumer behavior and managerial decision making /
_cFrank R. Kardes.
250 _a2nd ed.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_cc2002.
300 _axviii, 457 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references (p. 417-439) and indexes.
650 0 _aConsumer behavior.
650 0 _aDecision making.
942 _2ddc
_cBK
999 _c140946
_d140946