| 000 | 00808cam a2200265 i 4500 | ||
|---|---|---|---|
| 001 | 3683865 | ||
| 003 | BD-DhUL | ||
| 005 | 20161222164136.0 | ||
| 008 | 780629s1978 ilua b 000 0 eng | ||
| 010 | _a 78052940 | ||
| 020 | _a0256020507 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-DhUL |
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| 050 | 0 | 0 |
_aHF5415 _b.R334 1978 |
| 082 | 0 | 0 |
_a658.8 _219 _bMCR |
| 245 | 0 | 0 |
_aReadings in basic marketing / _cedited by E. Jerome McCarthy, John F. Grashof, Andrew A. Brogowicz. |
| 250 | _aRev. ed. | ||
| 260 |
_aHomewood, Ill. : _bR. D. Irwin, _c1978. |
||
| 300 |
_aviii, 427 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aMcCarthy, E. Jerome _q(Edmund Jerome) |
|
| 700 | 1 | _aGrashof, John F. | |
| 700 | 1 | _aBrogowicz, Andrew A. | |
| 942 |
_2ddc _cBK |
||
| 999 |
_c140977 _d140977 |
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