000 00662cam a22002291 4500
001 6982140
003 BD-DhUL
005 20161222165635.0
008 721220s1954 nyu 001 0 eng
010 _a 54008754
015 _aGB56-119
040 _aDLC
_cOClU
_dUk
_dDLC
_dBD-DhUL
042 _apremarc
082 _a658.8
_bLOC
100 1 _aLockley, Lawrence Campbell.
_d1899-
245 1 0 _aCases in marketing /
_cLawrence C. Lockley and Charles J. Dirksen
260 _aNew York :
_bAllyn and Bacon,
_c1954.
300 _a332 p. ;
_c21 cm.
650 0 _aMarketing
_vCase studies.
700 1 _aDirksen, Charles J.,
_ejoint author.
942 _2ddc
_cBK
999 _c140999
_d140999