000 00768cam a2200253 i 4500
001 2233438
003 BD-DhUL
005 20161222172954.0
008 770830s1977 maua b 000 0 eng
010 _a 76013091
020 _a0395250072
040 _aDLC
_cDLC
_dDLC
_dBD-DhUL
050 0 0 _aHF5415
_b.M2975
082 0 0 _a658.8
_bROM
245 0 0 _aMarketing :
_bcontemporary dimensions /
_c[edited by] Robert A. Robicheaux, William M. Pride, O. C. Ferrell.
260 _aBoston :
_bHoughton Mifflin,
_cc1977.
300 _axvi, 427 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references.
650 0 _aMarketing.
700 1 _aRobicheaux, Robert A.
700 1 _aPride, William M.,
_d1942-
700 1 _aFerrell, O. C.
942 _2ddc
_cBK
999 _c141043
_d141043