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| 001 | 2411738 | ||
| 003 | BD-DhUL | ||
| 005 | 20161222180443.0 | ||
| 008 | 790919s1962 ilua 001 0 eng | ||
| 010 | _a 62018179 /L/r84 | ||
| 035 | _a(OCoLC)ocm02552003 | ||
| 035 | _a(NNC)2411738 | ||
| 040 |
_aDLC _cDLC _dZCU _dBD-DhUL |
||
| 082 |
_a658.8 _bLAM |
||
| 100 | 1 | _aKelley, Eugene J. | |
| 245 | 1 | 0 |
_aManagerial marketing : _bperspectives and viewpoints, a source book _cWilliam Lazer and Eugene J. Kelley. |
| 250 | _aRev. ed. | ||
| 260 |
_aHomewood, Ill. : _bR. D. Irwin, _c1962. |
||
| 300 |
_a717 p. : _bill. ; _c23 cm. |
||
| 500 | _aincludes index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 |
_aLazer, William, _eeditor. |
|
| 900 | _aAUTH | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c141087 _d141087 |
||