000 | 01178cam a22003254a 4500 | ||
---|---|---|---|
001 | 1655819 | ||
003 | BD-DhUL | ||
005 | 20161222183115.0 | ||
008 | 971124s1998 enka bs 001 0 eng | ||
010 | _a 97049694 | ||
020 | _a0471963399 (cloth : alk. paper) | ||
020 | _a0471964301 (pbk. : alk. paper) | ||
040 |
_aDLC _cDLC _dDLC _dBD-DhUL |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415.13 _b.M695 1998 |
082 | 0 | 0 |
_a658.800151 _221 _bMOQ |
100 | 1 | _aMoutinho, Luiz. | |
245 | 1 | 0 |
_aQuantitative analysis in marketing management / _cLuiz Moutinho, Mark Goode, and Fiona Davies. |
260 |
_aChichester ; _aNew York : _bJohn Wiley & Sons, _cc1998 (1999 printing) |
||
300 |
_ax, 331 p : _bill. ; _c23 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMarketing _xManagement _xStatistical methods. |
|
650 | 0 |
_aMarketing _xManagement _xMathematical models. |
|
700 | 1 | _aDavies, Fiona. | |
700 | 1 | _aGoode, Mark. | |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/wiley036/97049694.html |
856 | 4 |
_3Table of Contents _uhttp://www.loc.gov/catdir/toc/onix07/97049694.html |
|
942 |
_2ddc _cBK |
||
984 | _agsl | ||
999 |
_c141117 _d141117 |