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| 001 | 2824958 | ||
| 003 | BD-DhUL | ||
| 005 | 20161222185542.0 | ||
| 008 | 841004s1984 ohua b 001 0 eng | ||
| 010 | _a 83043117 | ||
| 020 | _a0675201039 | ||
| 040 |
_aDLC _cBD-DhUL _dDLC |
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| 050 | 0 | 0 |
_aHF5415.13 _b.H58 1984 |
| 082 | 0 | 0 |
_a658.8 _219 _bHIC |
| 100 | 1 | _aHise, Richard T. | |
| 245 | 1 | 0 |
_aCases in marketing strategy / _cRichard T. Hise, Stephen W. McDaniel. |
| 260 |
_aColumbus, Ohio : _bMerrill, _cc1984. |
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| 300 |
_axvii, 676 p. : _bill. ; _c26 cm. |
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| 504 | _aIncludes bibliographies and index. | ||
| 650 | 0 |
_aMarketing _xManagement _vCase studies. |
|
| 700 | 1 |
_aMcDaniel, Stephen W., _d1949- |
|
| 740 | 0 | _aMarketing strategy. | |
| 906 |
_a7 _bcbc _corignew _d3 _eocip _f19 _gy-gencatlg |
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| 942 |
_2ddc _cBK |
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| 999 |
_c141149 _d141149 |
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