| 000 | 01278cam a22003134a 4500 | ||
|---|---|---|---|
| 001 | 12591490 | ||
| 003 | BD-DhUL | ||
| 005 | 20161222190254.0 | ||
| 008 | 011116s2002 caua b 001 0 eng | ||
| 010 | _a 2001007178 | ||
| 020 | _a0761924345 (pbk. : alk. paper) | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-DhUL |
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| 082 | 0 | 0 |
_a658.8 _bKOS |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aSocial marketing : _bimproving the quality of life / _cPhilip Kotler, Ned Roberto and Nancy Lee. |
| 250 | _a2nd ed. | ||
| 260 |
_aThousand Oaks, Calif. : _bSage, _cc2002. |
||
| 300 |
_axvi, 438 p. : _bill. ; _c23 cm. |
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| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aSocial marketing. | |
| 650 | 0 | _aBehavior modification. | |
| 700 | 1 | _aRoberto, Ned. | |
| 700 | 1 |
_aLee, Nancy, _d1945- |
|
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0658/2001007178-d.html |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0658/2001007178-t.html |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0734/2001007178-b.html |
| 942 |
_2ddc _cBK |
||
| 955 |
_asd13 2001-11-16 _csd13 2001-11-16; _aaa19 2001-11-26 _aps06 2002-05-01 bk rec'd, to CIP ver. _asb18 2002-06-11 c. 2 to BCCD |
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| 999 |
_c141160 _d141160 |
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