000 00873cam a2200277 a 4500
001 15930810
003 BD-DhUL
005 20161222193716.0
008 091002s2010 caua b 001 0 eng
010 _a 2009938438
020 _a9781412931212 (cloth)
020 _a9781412931229 (paper)
040 _aDLC
_cDLC
_dBD-DhUL
082 _a658.812
_bBAR
100 1 _aBaron, Steve
_q(J. Steve)
245 1 0 _aRelationship marketing :
_ba consumer experience approach /
_cSteve Baron, Tony Conway and Gary Warnaby.
260 _aLos Angeles :
_bSage,
_c2010.
300 _aviii, 202 p. :
_bill. ;
_c24 cm.
490 0 _aAdvanced marketing series
504 _aIncludes bibliographical references and index.
650 0 _aRelationship marketing.
650 0 _aCustomer relations.
700 1 _aConway, A.
_q(Anthony)
700 1 _aWarnaby, Gary.
942 _2ddc
_cBK
999 _c141191
_d141191