000 00899cam a2200265 a 4500
001 3471230
003 BD-DhUL
005 20161226103339.0
008 931203s1994 nyu 001 0 eng
010 _a 93045916
020 _a0070680477 (recycled, acidfree paper) :
_c$19.95
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415.13
_b.W255 1994
082 0 0 _a658.8
_bWAU
100 1 _aWalther, George R.
245 1 0 _aUpside-down marketing :
_bturning your ex-customers into your best customers /
_cGeorge R. Walther.
260 _aNew York :
_bMcGraw-Hill,
_cc1994.
300 _axix, 209 p. ;
_c24 cm.
500 _aIncludes index.
650 0 _aMarketing
_xManagement.
650 0 _aSales management.
650 0 _aCustomer services
_xManagement.
942 _2ddc
_cBK
955 _apc18 to sa00 12-03-93; se55 12-3-93; se45 12-03-93; se50 12-06-93;aa05 12-08-93; CIP ver. pv04 05-19-94
999 _c141297
_d141297