| 000 | 00853cam a22002651a 4500 | ||
|---|---|---|---|
| 001 | 7033671 | ||
| 003 | BD-DhUL | ||
| 005 | 20161226103619.0 | ||
| 008 | 720215s1962 nyua b 001 0 eng | ||
| 010 | _a 62009764 | ||
| 035 | _a(OCoLC)242276 | ||
| 040 |
_aDLC _cODaWU _dOCoLC _dO _dDLC _dBD-DhUL |
||
| 042 | _apremarc | ||
| 082 |
_a658.8 _bBEM |
||
| 100 | 1 |
_aBeckman, Theodore N., _d1894- |
|
| 245 | 1 | 0 |
_aMarketing / _cTheodore N. Beckman [and] William R. Davidson. |
| 250 | _a7th ed. | ||
| 260 |
_aNew York : _bRonald Press Co., _cc1962. |
||
| 300 |
_aviii, 873 p. : _bill. ; _c24 cm. |
||
| 500 | _aPrevious editions, by Harold H. Maynard and others, published under title: Principles of marketing. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aDavidson, William R. | |
| 942 |
_2ddc _cBK |
||
| 999 |
_c141300 _d141300 |
||