| 000 | 00874cam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 2471360 | ||
| 003 | BD-DhUL | ||
| 005 | 20161226113833.0 | ||
| 008 | 900719s1991 maua b 001 0 eng | ||
| 010 | _a 90044491 | ||
| 020 | _a0875842410 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-DhUL |
||
| 082 | 0 | 0 |
_a658.802 _bBAH |
| 100 | 1 |
_aBarabba, Vincent P. _d1934- |
|
| 245 | 1 | 0 |
_aHearing the voice of the market : _bcompetitive advantage through creative use of market information / _cVincent P. Barabba and Gerald Zaltman. |
| 260 |
_aBoston, Mass. : _bHarvard Business School, _cc1991. |
||
| 300 |
_axiv, 294 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aDecision making. | |
| 650 | 0 | _aIndustrial management. | |
| 650 | 0 | _aMarketing research. | |
| 650 | 0 | _aCompetition. | |
| 700 | 1 | _aZaltman, Gerald. | |
| 942 |
_2ddc _cBK |
||
| 999 |
_c141348 _d141348 |
||