| 000 | 00774cam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | 15990457 | ||
| 003 | BD-DhUL | ||
| 005 | 20161226124253.0 | ||
| 008 | 091119s2010 ii a b 000 0 eng | ||
| 010 | _a 2009049001 | ||
| 020 | _a9788132102342 (paper back) | ||
| 035 | _a(OCoLC)ocn464584969 | ||
| 040 |
_aDLC _cDLC _dYDX _dYDXCP _dBWX _dDLC _dBD-DhUL |
||
| 082 | 0 | 0 |
_a658.827 _bVEB |
| 100 | 1 | _aVerma, Harsh. | |
| 245 | 1 | 0 |
_aBranding demystified : _bplans to payoffs / _cHarsh V. Verma. |
| 260 |
_aNew Delhi : _aThousand Oaks, Calif. ; _bResponse Books, _c2010. |
||
| 300 |
_axiii, 247 p. : _bill. ; _c21 cm. |
||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aBranding (Marketing) _xManagement. |
|
| 650 | 0 | _aCommunication in marketing. | |
| 942 |
_2ddc _cBK |
||
| 999 |
_c141403 _d141403 |
||