000 | 01010cam a2200277 a 4500 | ||
---|---|---|---|
001 | 13707874 | ||
003 | BD-DhUL | ||
005 | 20161226132807.0 | ||
008 | 040901s2002 enka b 001 0 eng d | ||
010 | _a 2004301575 | ||
015 | _aGBA2-40792 | ||
020 | _a0749437308 | ||
035 | _a(OCoLC)ocm50018008 | ||
040 |
_aUKM _cUKM _dVPI _dDLC _dBD-DhUL |
||
082 | 0 | 4 |
_a658.83 _221 _bHAM |
100 | 1 | _aHague, Paul N. | |
245 | 1 | 0 |
_aMarket research : _ba guide to planning, methodology & evaluation / _cPaul Hague. |
250 | _a3rd ed. | ||
260 |
_aLondon ; _aMilford, CT : _bKogan Page, _c2002. |
||
300 |
_ax, 278 p. : _bill. ; _c25 cm. + _e1 CD-ROM (4 3/4 in.) |
||
504 | _aIncludes bibliographical references (p. 253-266) and index. | ||
650 | 0 | _aMarketing research. | |
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0915/2004301575-b.html |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0915/2004301575-d.html |
942 |
_2ddc _cBK |
||
999 |
_c141457 _d141457 |