000 | 01214cam a2200313 a 4500 | ||
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001 | 12702365 | ||
003 | BD-DhUL | ||
005 | 20161226151151.0 | ||
008 | 020313s2003 nyua b 001 0 eng | ||
010 | _a 2002023528 | ||
020 | _a0072471484 (alk. paper) | ||
020 | _a0071195637 (International : alk. paper) | ||
040 |
_aDLC _cDLC _dDLC _dBD-DhUL |
||
050 | 0 | 0 |
_aHF1416 _b.J63 2003 |
082 | 0 | 0 |
_a658.848 _bJOG |
100 | 1 | _aJohansson, Johny K. | |
245 | 1 | 0 |
_aGlobal marketing : _bforeign entry, local marketing & global management / _cJohny K. Johansson. |
250 | _a3rd ed. (Int'l ed) | ||
260 |
_aNew York : _bMcGraw-Hill/Irwin, _cc2003. |
||
300 |
_axviii, 654 p. : _bill. ; _c28 cm. |
||
440 | 0 | _aMcGraw-Hill/Irwin series in marketing | |
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 | _aExport marketing. | |
650 | 0 |
_aExport marketing _xManagement. |
|
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/mh024/2002023528.html |
856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/mh023/2002023528.html |
942 |
_2ddc _cBK |
||
955 |
_apc20 2002-03-13 to SSCD _ise45 2002-03-14 _aaa03 2002-03-14 _aps09 2002-09-26 bk rec'd, to CIP ver. |
||
999 |
_c141620 _d141620 |