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| 001 | 243170 | ||
| 003 | BD-DhUL | ||
| 005 | 20161226152618.0 | ||
| 008 | 750310s1975 njua b 000 0 eng | ||
| 010 | _a75008605 | ||
| 020 |
_a0130159905 _c$6.95 |
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| 035 | _a243170 | ||
| 040 |
_aLC _beng _cLC _dVMOU:C _dBD-DhUL |
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| 082 | 0 | 4 |
_a658.91 _bAAA |
| 245 | 0 | 0 |
_aAdvertising management : _bpractical perspectives / _cedited by David A. Aaker. |
| 260 |
_aEnglewood Cliffs, N.J. : _bPrentice Hall, _c1975. |
||
| 300 |
_axiv, 399 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aAdvertising _xManagement. |
|
| 700 | 1 | _aAaker, David A. | |
| 942 |
_2ddc _cBK |
||
| 999 |
_c141622 _d141622 |
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